Live Entertainment Buyer And No Reseller

New Years Eve ZDF TV Show

(New Years Eve ZDF TV Show with 1 million visitore and up to 8 million tv viewers.)

By changing sides, from a sales person to a live entertainment buyer, and thanks to my professional knowhow and insider knowledge, I can offer my clients a unique service in the live entertainment business as a talent buyer – working transparently & based on partnership.

As a talent buyer I am not a reseller who buys the performance of an artist and then sells it on with a benefit. I buy the artists or the productions in the name of my clients.

As an internationally experienced Live Entertainment Buyer and former artists’ agent I offer my clients business knowhow and insider knowledge as well as the professional purchase of live entertainment.


Below you will find a selection of what clients and the media have said about Stefan Lohmann and his unique service:

“Stefan Lohmann has been working as a talent buyer and booker for more than 10 years. His credentials include, among others, productions with international show stars like Joe Cocker, Nelly Furtado, Scorpions, Marlon Roudette, Ute Lemper, UB40, Patricia Kaas, Milow, Caro Emerald, Mike & The Mechanics, Roger Hodgson (Supertramp), Adel Tawil and Barbara Schöneberger…”

“Contrary to artists’ agents, talent buyer Stefan Lohmann does not operate as an independent agent who buys and then sells on the performance of the artist.”

“The music that evening will be performed by Andreas Bourani, José Feliciano and Nelly Furtado. Stefan Lohmann, who once worked as a booker for Bauer Entertainment, established the contact with Nelly Furtado. Today, Mr Lohmann has his own company, working as a talent buyer and booking agent in Hamburg, in particular for event agencies. Besides Nelly Furtado, he has worked, among others, with Adel Tawil, Ute Lemper and Barbara Schöneberger.”

“We are very pleased to have such a committed and professional talent buyer on board who brings along his complete network. We hope to be able to continue this cooperation based on trust in the future.”
(Festival ‘Kultur Pur’ –

“Leading event agencies, TV stations and event organisers trust his services.”

“He supports artists when it comes to their creative work and, thanks to him, the project managers have less work when implementing the show.”

“In 2014, the foundation ‘German Sustainability Award’ worked with Stefan Lohmann for the first time with much success. Mr Lohmann embraced the complex structure of our production (commitment for sustainability of the artist/honorary awards/performance) and made attractive proposals. Moreover, he was able to secure global star Nelly Furtado for our event, an artist who completely fits our concept. From our side, this could be the start of a long-term cooperation.”
(Stefan Schulze-Hausmann, journalist and producer of the German Sustainability Award –

“In order to guarantee a professional artist booking for our clients, the work of a talent buyer is helpful to us in many respects. He always works on our side and, contrary to a label, an artist’s agent or an individual manager, he is not interested in selling his own products. Thanks to his extensive contacts there is very often the possibility to create extraordinary projects with artists that, as an event agency, we would not be able to carry out ourselves or only with an excessively high staff effort.”
(Andreas Fuhrmeister, managing director of the agency Friends Event GmbH in Saarbrücken, Germany –

“On 7 March 2015, Gregor Meyle gave a free-of-charge concert in Oberstdorf at the Nordic Week, powered by Audio quattro. Stefan Lohmann, talent buyer and booking agent from Hamburg, was responsible for the artist booking. Already in December 2014 Mr Lohmann was able to bring Max Mutzke feat. MonoPunk to Oberstdorf for the start of the Four Hills Tournament for Audi quatttro.”
(Peter Blach, Automobil Events )

“Every client benefits directly from the advantages that come about thanks to the centralised purchase of entertainment. Contrary to the manager, the talent buyer is independent from the artist and represents the interests of the event agency or the event organiser.”

#StefanLohmann #LiveEntertainmentBuyer #TalentBuyer